Client: Car Craft
Agency: Flow Media
Role: Art Director / Graphic Designer / Script Writer / Sound Designer
Output: Explainer video
Year: 2021
About the Project
Car Craft approached Flow Autobody's media company, Flow Media, to create an engaging and informative explainer video about the Octoral story and unique service offerings today. They wanted use to creatively show how their paint system was a "unicorn" in the industry (something our team chose to translate quite literally). Working closely with Flow Media's Creative Director Jai Aguilar and it's in-house motion designer/videographer Luke Longa, I drew up the rough storyboards, crafted the script and drove the creation of assets for the project. We then enlisted professional voice over artist Paul Nicholson to provide the narration. The result: a quirky, concise explainer that based on feedback, ticked all the boxes.
